LG's Flagship Arena Handset Offers 8GB of Internal Storage, Using SanDisk's iNAND Device for Both Storage and System Boot
MOBILE WORLD CONGRESS, HALL 8, Booth #8C 129, Barcelona, Spain, February 17, 2009 - SanDisk Corporation (NASDAQ: SNDK) today announced that LG Electronics' latest fully loaded LG Arena (LG-KM900) multimedia handset will include SanDisk's iNAND™ 8 gigabyte1 (GB) Embedded Flash Drive (EFD). The iNAND storage device will be utilized by the handset as both a boot and data storage device, eliminating the need for a separate boot device.
Announced at the 2009 Mobile World Congress exhibition, the LG Arena multimedia handset is the company's flagship model for the first half of 2009, featuring greatly enhanced audio and video technologies as well as LG's new 3D S-Class user interface. SanDisk's iNAND EFDs are designed specifically for advanced multimedia handsets such as the LG Arena, providing a fast and reliable storage solution in a small and power efficient package.
In addition to high capacity MLC NAND flash based storage, iNAND is fully capable of storing system boot code. Using iNAND as a system boot device means there is no need for the additional boot code storage device used in traditional designs. This conserves precious board space, reduces handset design complexity, lowers handset power consumption and saves the cost of an otherwise needed separate boot device. SanDisk's flash based EFDs have been catering to personal storage and boot needs based on NAND MLC flash since 2003.
"LG is amongst the leading figures of the mobile industry, quick to embrace new technologies ahead of the game. The advanced storage architecture of the LG Arena handset is no exception and SanDisk is proud to be a part of this ongoing success," said Dan Inbar, senior vice president, OEM group, SanDisk. "SanDisk iNAND embedded flash drives act as two devices in one, with both storage and boot capabilities, reducing the number of storage devices required in the handset. Optimizing storage architecture in this manner gives handset designers like LG an edge in the highly competitive mobile landscape."
"Fast and reliable digital storage is essential to LG's mobile multimedia user experience," said Mr. Kwak Woo Young, Executive Vice President of LG Electronics Mobile Handset R&D Center. "Because of this, we've chosen top-of-the-line SanDisk memory for our new LG Arena multimedia phone."
SanDisk iNAND EFDs come in a wide range of storage capacities, utilizing eSD and eMMC standard interfaces and packages for quick integration into handset designs. With managed physical partitions, customizable attributes and power failure immunity, SanDisk iNAND features a highly reliable code storage and boot device in addition to being a mass storage solution. iNAND offers design flexibility to OEMs through its ability to scale up from 1GB to 32GB and more, in both discrete and multi chip package configurations.
SanDisk Corporation, the inventor and world's largest supplier of flash storage cards, is a global leader in flash memory - from research, manufacturing and product design to consumer branding and retail distribution. SanDisk's product portfolio includes flash memory cards for mobile phones, digital cameras and camcorders; digital audio/video players; USB flash drives for consumers and the enterprise; embedded memory for mobile devices; and solid state drives for computers. SanDisk(www.sandisk.com/corporate)is a Silicon Valley-based S&P 500 company, with more than half its sales outside the United States.
1 1 gigabyte (GB) = 1 billion bytes.
SanDisk and the SanDisk logo are trademarks of SanDisk Corporation, registered in the United States and other countries. iNAND is a trademark of SanDisk Corporation. Other brand names mentioned herein are for identification purposes only and may be the trademarks of their respective holder(s).
This press release contains certain forward-looking statements, including expectations for new product introductions, specifications, applications, markets, customer acceptance and customers that are based on our current expectations and involve numerous risks and uncertainties that may cause these forward-looking statements to be inaccurate. Risks that may cause these forward-looking statements to be inaccurate include among others: market demand for our products may grow more slowly than our expectations, there may be a slower adoption rate for these products in new markets that we are targeting, our products may not be available when we anticipate, our products may not perform as expected, no security technology can be guaranteed to be 100% secure, and the other risks detailed from time-to-time under the caption "Risk Factors" and elsewhere in our Securities and Exchange Commission filings and reports, including, but not limited to, our most recent annual report on Form 10-K and our subsequent quarterly reports on Form 10-Q. We do not intend to update the information contained in this press release.
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